To help New Zealand companies break into the global health space, Prowse was appointed by New Zealand Trade and Enterprise to spotlight NZ’s cutting-edge health tech solutions across Europe.

Over three years, we ran a PR campaign covering electronic health records, hospital systems and clinical innovations - earning strong media exposure in the UK and Germany. Activities included the launch of a government White Paper, expert bylines, event publicity and case studies showing Kiwi tech in action across European markets.

The result: a leap in credibility for New Zealand’s health tech sector and business opportunities for kiwi companies in the UK and German markets.