Manor Royal Business Improvement District:
Research, Events & Marketing

Manor Royal Business Improvement District is the UK’s largest industrial BID and home to over 600 businesses and 30,000 jobs - a vibrant base for everything from blue-chip global brands to ambitious SMEs. Between 2014-2020, Jo & her team worked closely with the BID’s Board and management team as its outsourced marketing team.
A core part of our role was to build a strong sense of community among Manor Royal businesses and their employees - keeping them informed, engaged and proud to be part of the district - and supportive of the BID.
Jo wrote and produced a quarterly magazine distributed to all businesses, alongside a monthly e-bulletin that highlighted news and promoted BID initiatives. She helped to manage the Manor Royal website, crafted content for annual reports and supported communications that showcased the BID’s impact on everything from new infrastructure and transport schemes to improvements in public spaces and local facilities. This work helped secure the BID’s successful renewal, ensuring businesses continued to shape and fund projects that directly benefited the area.
The support extended to creating and delivering an annual events programme that brought the community together. From careers/job fairs and HR conferences to ‘Know Your Neighbour’ exhibitions attracting 350+ visitors, we helped the BID team demonstrate its value and benefit for the businesses who call Manor Royal home.